Engagement rings with coloured gemstones are “very hot” and growing in market share. What was ~5% of engagement rings a decade ago with coloured centre stones is now seen in more than 15%.
- Rising share of coloured gemstones in engagement & fashion jewellery
A CNBC report notes engagement rings with coloured gemstones are “very hot” and growing in share. What was ~5% of engagement rings a decade ago with coloured centre stones is now seen in more than 15%. CNBC
- Surveys show many consumers (especially younger ones) express a preference for coloured stones like sapphires, rubies, emeralds. In one U.S. survey, 40-46% of people between about 23-40 said sapphire was their favourite gemstone, followed by ruby/emerald etc. nationaljeweler.com